Our market research techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data. includes social and opinion research, to help brands having the deep understanding and knowledge of the category of theirs in China market. 

We identify and analyze the needs of China market in each category of the brands, we will help brands identify the market size and the competition in the China market. Base on our market research we work with brands to set the most competitive price and "image" to go to the China market. 

Besides the deep understanding of Chinese consumers habit, we generate accurate and actionable data to help brands make informed decisions and decide the best way to maximize resources. We help brands to get inside the minds of consumers to figure out behaviors and the reasons for those behaviors, and apply to brands in the China market. 

When international brands have developed a China market entry strategy, an efficient partner structure needs to be built to execute the strategy, manage the daily operation and grow the business. We have wide partner networks and will evaluate partners to work with the best fit for each brand. 

We can help international products list on Tmall, the biggest e-commerce platform in China, in just some weeks. This one-stop end to end market test program helps you test your product potential, get real marketing, sales and consumer feedback in China with very limited investment before a full entry to China market.